A campaign we hold close to our hearts is our annual Instagram Rich List for Hopper HQ, the Instagram planning tool. The Instagram Rich List 2020 was the fourth time we’d ran it and we think it’s a great example of digital PR – truly an idea that keeps giving! Our digital PR campaign idea:…
We worked with UpliftLegalFunding.com, a company offering lawsuit loans to plaintiffs across America, on its first link-building PR campaign earlier this year. The beauty of a client like this is that there is always a wealth of internal data available for us to sift through and find a creative, and editorially interesting, story angle. Often…
Introducing our new digital PR account manager, Rianne! Place of birth: Kent How did you end up in PR? I had finished University and my friend offered me a role in PR. I wasn’t really sure what it was, but it sounded interesting! Then, I realised it was something I was good at and enjoyed,…
Introducing our new digital PR account exec, Olivia! Place of birth: Birmingham (0121 for life!) How did you end up in PR? I studied European Studies with German at uni and had the opportunity to visit the wonderful world of Munich as part of my year abroad. After really enjoying my media and communications modules…
Update – as of the 24th September, we’re at 51 confirmed placements across 26 companies! We recently announced that we’d lead a group of companies and organisations to offer thirty or more wholly subsidised placements for out-of-work young people in Gloucestershire. The Kickstart scheme is a £2bn government fund designed to get people into work,…
‘Oh mate, you sound preeetty stressed.’ That’s what a friend of mine said when they listened to the last episode of PR in a Car, recorded and released in May. I didn’t much like that I’d sounded that way. I was, as ever, just trying to be honest about what it was like to run a business,…
Creativity takes many forms. Sometimes, it’s a groundbreaking / breathtaking / hilarious* new idea that everyone in your industry wishes they had come up with (we’re looking at you Missing Type, anything IKEA does, and New Zealand’s latest porn awareness campaign!). Other ideas come to you because you start to see trends in what the…
At the start of the pandemic in the UK, it quickly became apparent that the country was going to cope through lockdown thanks to key workers in various sectors. The most obvious of these was within our NHS – the doctors, nurses, surgeons, porters, cleaners etc. that make up our wonderful National Health Service. As…
It’s not just consumer brands that benefit from our link-building PR for SEO expertise, and our recent work with Outfund proves just that. We’ve worked a lot in the investment space over the last decade – with leading VC funds and their portfolio companies to help fuel fast growth – and we know the space very…
We, and more importantly the press, LOVE a good name story. When we started working with LoveCrafts, one of the largest crafting communities in the UK, at the beginning of 2020 we knew it would have a wealth of data for us to come up with some fun stories. In the six months we’ve worked…
