Introducing Maxine Stacey – who recently started at Radioactive PR as PR intern! Place of birth: Cheltenham, Gloucestershire Did you go to uni? If not, what was your route into PR? I studied at the University of Gloucestershire and completed a BA in Popular Music. In 2017 I graduated and began a PGCE and found out the…
Don’t worry, this isn’t one of those ‘9 things PR can learn about the effective spread of Coronavirus‘ thinkpieces. (Please don’t be the person to write that). This is, instead, a look at how it’s impacted and impacting us and what we’ll do moving forward if things escalate. As it’s likely to ring true for…
This week on PR in a Car, we’re talking about ‘digital PR’ – what it is, how and why it’s beneficial to brands and why we’re hearing so much about it right now in and around the marketing and PR world. In the podcast, we mention this Digital PR report we did – looking at…
We’ve done a couple of link-building PR projects with WhatAreTheOdds.co.uk, the odds insight platform, to help build earned links to its site – and our recent campaign delivered some great results! What we did: WhatAreTheOdds.co.uk is an odds insight platform that we’ve worked with on a couple of link-building PR campaigns. We know that the…
This week, we’re talking about influencer marketing – and about how brands keep throwing good money after bad on brand awareness plays that might or might not return a penny. There is an alternative – and we get into that, and how Radioactive Talent is helping influencer marketing grow up. Listen, rate and subscribe on…
As Head of New Business and Strategy and it’s my job to deal with everything from client briefs we receive and enquiries we get, right through to pulling together the strategy and plan for new clients who want to work with us as their PR agency. I talk to all kinds of businesses looking for…
This week’s PR in a Car is about the 4 things all good creative PR campaigns have in common. But mainly it’s about my hat. Listen, rate and subscribe on Apple Podcasts Listen on other popular podcast platforms Watch my massive face on YouTube below (and feel free to subscribe there, too – it’s our…
In this episode of what people are calling ‘the best podcast by a PR man in a car from Gloucester’, I talk about building a team – what to prioritise when recruiting, red flags, missteps, what it looks like when things go well and other thoughts and tips! Listen, rate and subscribe on Apple Podcasts…
We work with 3radical, a digital audience engagement platform that works across multiple industries including gaming, financial services and hospitality. We were briefed to launch its ‘Future of Gaming Report 2019’ and it led to some great PR results for the business in the sector. What we did: 3radical briefed us to support it with…
If you’re happy and you know it, keep your brands!* If we’ve said it once, we’ve said it until we’re blue in the face – Radioactive PR is built on the ethos of a happy team, doing great work with happy clients. Those of us who have worked agency side for long enough have seen…
